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DTSTART:20230313T120000Z
DTEND:20230313T150000Z
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SUMMARY:Social Media & Influencer Marketing
DESCRIPTION:Welcoming CLE Visitors: Small Biz Marketing Series\n\nNow more than ever\, residents and visitors are influenced on where to go and what to do based on social media. As a small business owner\, you may find yourself wondering just how to make your business stand out on social media. Between Facebook\, Instagram\, TikTok\, Snapchat and more\, the options for marketing your small business on social media are endless. With limited time\, money and resources\, you may not be able to manage an account on every single social platform. It's much more valuable to focus on the platforms that have your target audience's demographics and go from there. This workshop will cover:\n\n\n	Identifying your audience and selecting key social platforms\n	Developing a social media content strategy\n	Focusing on quality over quantity\n	Leveraging influencer partnerships to reach new customers\n	Auditing your social presence to achieve the best results\n\n\nOther amazing perks of the workshop series:\n\n\n	Entrepreneurial-focused topics specific to Cleveland/Northeast Ohio hospitality and tourism\n	Continental breakfast and networking hour to meet workshop facilitators\, other local business owners and managers\n	Each workshop is only 90 minutes\n	Free access to workshop recording (includes bi-lingual subtitles)\n	One-on-one guidance from the experts through free post-workshop office hours\n	Free parking\n\n\nThis series is brought to you by Destination Cleveland in partnership with the Greater Cleveland Chinese Chamber of Commerce\, Greater Cleveland Partnership/Council of Smaller Enterprises\, Northeast Ohio Hispanic Center for Economic Development\, Plexus\, President's Council and Urban League Small Business Development Center.
X-ALT-DESC;FMTTYPE=text/html:<h1><strong><span style="font-size:14px\;"><span style="font-family:verdana\;"><span style="color:#696969\;">Welcoming CLE Visitors: Small Biz Marketing Series</span></span></span></strong></h1>\n\n<p><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Now more than ever\, residents and visitors are influenced on where to go and what to do based on social media. As a small business owner\, you may find yourself wondering just how to make your business stand out on social media. Between Facebook\, Instagram\, TikTok\, Snapchat and more\, the options for marketing your small business on social media are endless. With limited time\, money and resources\, you may not be able to manage an account on every single social platform. It&rsquo\;s much more valuable to focus on the platforms that have your target audience&rsquo\;s demographics and go from there. This workshop will cover:</span></span></span></p>\n\n<ul>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Identifying your audience and selecting key social platforms</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Developing a social media content strategy</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Focusing on quality over quantity</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Leveraging influencer partnerships to reach new customers</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Auditing your social presence to achieve the best results</span></span></span></li>\n</ul>\n\n<h2><strong><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Other amazing perks of the workshop series:</span></span></span></strong></h2>\n\n<ul>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Entrepreneurial-focused topics specific to Cleveland/Northeast Ohio hospitality and tourism</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Continental breakfast and networking hour to meet workshop facilitators\, other local business owners and managers</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Each workshop is only 90 minutes</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Free access to workshop recording (includes bi-lingual subtitles)</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">One-on-one guidance from the experts through free post-workshop office hours</span></span></span></li>\n	<li><span style="color:#696969\;"><span style="font-size:14px\;"><span style="font-family:verdana\;">Free parking</span></span></span></li>\n</ul>\n\n<hr /><span style="color:#696969\;"><em><span style="font-size:14px\;"><span style="font-family:verdana\;">This series is brought to you by&nbsp\;Destination Cleveland in partnership with the Greater Cleveland Chinese Chamber of Commerce\, Greater Cleveland Partnership/Council of Smaller Enterprises\, Northeast Ohio Hispanic Center for Economic Development\, Plexus\, President&rsquo\;s Council and Urban League Small Business Development Center.</span></span></em></span>
LOCATION:Cleveland Metropolitan Conference Center One Cleveland Center 1375 E 9th St Floor 2 Cleveland\, OH FREE PARKING!
UID:e.2195.3437
SEQUENCE:3
DTSTAMP:20260525T015410Z
URL:https://business.thinkplexus.org/events/details/social-media-influencer-marketing-3437
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